What Is Your Bravoverse NBCU describes Your Bravoverse as “a first-of-its-kind, AI-powered vertical video experience” guided by an AI-generated version of “Watch What Happens Live” host Andy Cohen . When they first launch the experience, Peacock users will choose their preferred Bravo shows and “iconic moments,” after which Cohen will narrate a personalized playlist of swipeable video clips culled from more than 5,000 hours of Bravo footage—with more than 600 billion possible viewing variants .
The AI Avatar In the app, Peacock is labeling Cohen’s avatar as being AI-generated. When users first start Your Bravoverse, they will see video of the real Andy Cohen who says, “Meet my digital twin – an AI version of me” .
Cohen’s avatar was created using U.K.-based Synthesia’s technology, trained exclusively on footage recorded in the Synthesia studio, which was used to capture and replicate his likeness and mannerisms . NBCU used other technology to clone his voice. For the 2024 Paris Olympics, the company debuted an AI-generated version of Al Michaels’ voice to narrate daily recaps; the AI version of Cohen takes that up a notch by adding video as well .
The Strategic Vision “If there’s one thing Bravo fans love, it’s being part of the conversation,” Cohen said in a statement provided by NBCU. “Your Bravoverse takes that to the next level by bringing AI into the mix and creating an experience that’s intuitive, interactive, and built entirely around the Bravo fandom” .
The company promises that Your Bravoverse will “weave together complex storylines across seasons and franchises that help fans relive memorable moments or uncover new connections they may have never seen before” .
Vertical Video and Sports In addition, the Peacock app will this spring launch the ability to watch full live broadcasts of NBA games in vertical format. The feature uses AI to perform real-time cropping of live events to track where the action is on the court. NBCU says livestreaming games natively on mobile in a 9:16 vertical format is an industry-first feature .
